Demystifying the OTT platform: Everything you need to know

Demystifying the OTT platform: Everything you need to know

The abbreviation OTT stands for Over-the-Top. With no need for conventional broadcast, cable, or satellite pay-TV providers, this handy little term describes the new approach of streaming movie and television programming anytime we want across numerous platforms through OTT Subscriptions. In simple terms, OTT streaming means paying an internet provider, like Excitel, for internet access to watch Netflix without paying for cable TV.

Introduction to OTT Platforms

OTT platforms have revolutionized the way we consume entertainment, offering a plethora of options accessible through various devices such as computers, phones, tablets, smart TVs, or gaming consoles. Unlike traditional TV service providers, OTT platforms typically require a subscription directly from the consumer. Services like Disney+ offer curated content with monthly or yearly subscription plans, granting users on-demand access to a vast library of shows and movies. On the other hand, platforms like Sony Liv may offer ad-supported content or reduced-cost subscriptions with limited ads, providing alternative revenue streams.

Popular OTT platforms and their offerings

A myriad of OTT platforms cater to diverse audience preferences, including Disney+, Hulu, HBO Max, Peacock, CuriosityStream, Pluto TV, and more. While these platforms offer an array of content choices, YouTube stands apart as a social video platform focused on user-generated content. Despite attempts to enter the OTT market, YouTube remains primarily associated with free content consumption.

The accessibility and quality of content offered by OTT platforms have contributed to their widespread popularity. Additionally, OTT providers are investing in producing high-quality original content, further enhancing their appeal among viewers. To stream OTT content, users simply need a reliable high-speed internet connection and a compatible device supporting apps or browsers.

Excitel OTT Plans and Subscriptions

In addition to the vast array of OTT platforms available, Excitel Broadband offers attractive Wi-Fi plans with speeds up to 400 Mbps, ensuring seamless streaming experiences. With the Excitel annual plan priced at Rs. 592, subscribers gain access to 21 popular OTT apps, expanding their entertainment options further. Excitel Wifi service subscribers can enjoy the convenience of bundled OTT subscriptions, enhancing their entertainment experience without breaking the bank. For those seeking comprehensive access to OTT content, Excitel’s bundled plans provide value and convenience in one package.

Disney+ Hotstar

It is a premium entertainment network owned by the India-based subsidiary Walt Disney Company. Disney+ Hotstar gives you access to all the channels owned by Star, such as HBO, Star World, Star Plus, and more. It also offers a variety of hot kids shows from Disney Channel, Disney XD, and Disney Junior.

Sony Liv app

Sony Liv is a free Indian OTT offering from Sony Entertainment Network. It offers unlimited access to movies, TV shows, notable short films, kids-friendly content, and more. It also focuses on live cricket streaming, licensed to Sony LIV only for specific major series.

Zee5 OTT platform

Zee5 is one of the best in India. It is easy to use, whether you have a subscription or are starting with it. They have many shows, including Lifestyle, exclusive stories, short stories, Children’s Shows, and many more. The audio and video quality is good, and the platform handles everything. There is also a chatbot which makes it easier to access the content.

Excitel let’s you watch movies and TV shows in uninterrupted 4K HDR and with Dolby Atmos sound. With Excitel, you can manage any content from apps like Disney+ Hotstar, Zee5 and 3000+ apps that you can download. It provides you with a wholesome entertainment experience.

Frequently Asked Question (FAQs)

  1. How does an OTT platform work?

    OTT, or Over-The-Top, refers to the delivery of content over the internet, bypassing traditional distribution channels like broadcasters, cable companies, and IPTV providers. Users can access OTT content on various devices such as connected TVs, laptops, tablets, or phones. OTT content typically includes movies, TV shows, live events, and web series that can be streamed on-demand.

  2. What is an OTT platform?

    An OTT platform is a service that delivers streaming content directly to users over the internet. OTT platforms enable viewers to access a wide range of content, including live events, web series, and movies, using internet-connected devices. These platforms offer users the flexibility to watch content anytime, anywhere, without the need for traditional TV subscriptions or cable services.

  3. What does OTT stand for?

    OTT stands for Over-The-Top. It refers to the delivery of audio, video, and other media content over the internet, bypassing traditional distribution channels. OTT platforms offer users the freedom to access a diverse range of content directly through internet-connected devices, revolutionizing the way entertainment is consumed.